Much has been made of the ever growing population of burger joints in London and the much deliberated 'fast food for the middle class'. With select cuts of rare breed beef, medium rare patties, brioche buns and fries doused in rosemary salt are common place, it has really taking off with the most popular places like MeatLiquor, Patty&bun, Honest burgers have hour long plus waiting times. Clearly this trend hasn't escaped the attention of those across the pond with Five Guys opening to align with Independence day, and Shack Shack from NYC, already synonymous with queues, the day after. Oh yes, and they happen to be within 300 metres of each other.
Both couldn't have asked for better burger beating news storm that surrounded George Osbourne and his Byron burger last week, with Five Guys and Shack Shack's openings being named dropped at the drop of a hat in every news article.
But what of the UK response, is there room for another 2 huge burger joints? Honest Burgers got ahead, under the radar, opening another branch this time in Camden Lock Market and hope to open another soon near Kings Cross. It was a heavy week for me, Meat Market on Sunday, the BurgerMonday from Youngandfoodish (including an phenomenal pastrami poutine), and then these three. I think I need a lie down...
